Among the many jobs that emerged popular in recent years are those of the so-called influencers. Individuals who can motivate others through engaging online content. They encourage others to visit destinations, and to purchase products or services. As an influencer you can either get paid directly by the party which engages you in promoting their service or product, or passively, via ads and commercials. This is how Instagram and YouTube capitalize the content.
Blogs have something almost ancient in the technological world about them. They have been around for a while. In the beginning it was all only about sharing ideas, knowledge, or just about keeping public diaries. However, they can also be used to generate earnings.
Earning with ads
My blog is mainly about motivating people to develop better financial understanding. It’s a niche topic that some may consider a little “dry”. Certainly not sexy. I am hardly posting any pictures, except for the occasional infographic. I don’t promote any specific products or services. Not yet anyway. But even for this kind of blogs there is an option to collect some cash, and to get rewarded for all the effort that is being put into writing all the articles. Online advertising by placing banners in the articles.
I was curious how this could work out and have activated on my WordPress blog the option of the so-called WordAds. It’s basically an automated integration of commercials into the blog based on it’s content and visitors. It is the easiest way with WordPress to setup this kind of service as it can be activated with two clicks on the wordpress website.
Without further adue, I like to share with you the results of my ad-integration:
Low effort equals low results
I admit, I put the lowest possible effort into it. I didn’t put up banners and ads on my main website. I just don’t want to do that. I hate clutter, so you see the banners only if you actually really read a full article. I also didn’t look for any specific partners or looked at affiliate marketing options which are more targeted and specific and which pay significantly better. I seriously just did the bare minimum. And yes, the result speaks for itself.
So if you intend to earn money with you blog or website, I am afraid you should put much more effort into it than I did. Otherwise you might get just this: A mere 0,13 $ for almost an entire year of writing.